 Compass Gets Slammed in Consumer Panel Review |
The Detroit News recently set its consumer automotive panel loose on the 2007 Jeep Compass and the results aren't pretty.
But things turned ugly when the panel, which includes a Southfield hair stylist, a University of Michigan freshman and a Detroit bus driver, got behind the wheel of the Caliber's sister vehicle, the much-anticipated 2007 Jeep Compass.
After putting nearly 2,000 miles on three Compasses over the course of two weeks in July, an equally amazing 10 out of 10 panelists said they wouldn't buy the compact SUV, which is Jeep's first front-wheel-drive, car-based model.
Only two out of 10 said they would recommend the five-passenger Compass to their families and friends. And one of those, 21-year-old Detroit resident Meah Khrysteana Tweh, said she did so with reservations and thought it would be suitable for a "mature" audience only.
The panel not only hated the newest Jeep, they expressed concern that the car-like vehicle -- which the Chrysler Group describes as a "breakthrough" product -- was pointing the brand in the wrong direction.
Check out the entire article.
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| gladi8or | Posted: 2006/8/4 8:59 Updated: 2006/8/4 8:59 |
Just popping in   Joined: 2005/7/15 From: Posts: 9 |
 Re: Compass Gets Slammed in Consumer Panel ReviewI wonder how those panelists would have reacted had they been given a REAL Jeep to drive (like maybe a GLADIATOR!!!).
Guess it really comes as no surprise. They are only confirming what we've been saying all along!  |
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| didiacat | Posted: 2006/8/4 6:06 Updated: 2006/8/4 6:06 |
Just popping in  Joined: 2006/6/15 From: Posts: 12 |
Re: Compass Gets Slammed in Consumer Panel Review What happened to the comment I posted yesterday?
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| RUBICON | Posted: 2006/8/3 22:58 Updated: 2006/8/3 22:58 |
Home away from home  Joined: 2005/7/13 From: Chandler, AZ Posts: 357 |
Re: Compass Gets Slammed in Consumer Panel Review This is a repost of what I posted in another thread yesterday...
I am not completely opposed to the idea of the Compass, I am opposed to it's execution. |
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| bmcollier | Posted: 2006/8/3 16:20 Updated: 2006/8/3 16:25 |
Just popping in  Joined: 2006/1/28 From: Houston Posts: 20 |
Re: Compass Gets Slammed in Consumer Panel Review From Wikipedia:
The Cadillac Cimarron was a compact car built by Cadillac based on the GM J platform. It was first introduced in 1981 for the 1982 model year, and sold through 1988. Despite the car's many strengths, it was perhaps the least successful model in the history of Cadillac and arguably, did much to stain the brand's once untouchable prestige due to its poorly-hidden economy car roots. According to Car and Driver, current Cadillac product director John Howell has a picture of the Cimarron on his wall captioned, "Lest we forget." I immediately thought of the Cimarron (and Catera) when the Compass was introduced. Jeep is hurting brand image with this vehicle whether it is a quality piece or not. How long before Dr. Z has a picture of the Compass on his wall? |
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